Every now and again some smart company, in this case it’s Sprinklr, sets out to tackle a major topical issue and use content marketing to spread the word…the issue in this case is best practices and scalability for Social Media at a global level .
To achieve this, they approached an amazing group of thought leaders..some of whom I’ve had the pleasure of meeting personally or online over the years. This is social media’s ‘A Team.’
Whilst the document has an enterprise/global focus, there is much to be gleaned for every business and organisation.
And Sprinklr have prepared this fun vid to tell the social story…
Who says Content marketing doesn’t work!