Why we’re the leading Web design company Sydney trusts
A Website is a brand touchpoint, a business tool, and a place to drive critical conversions. Today’s audiences have high expectations.
With over 25 years experience, Wolff Design is the Web design company Sydney businesses have come to trust. We design and build sites to perform with a focus on strategic planning, compelling visual design, and flawless user experience, in order to drive superior results.
The Wolff Design approach
Every Website is built to achieve different goals – from sales, to leads, to engagement. However, to create a Website that actually meets those goals, it’s critical to design the right way. A good Website has beauty and brains. It should look good, be technically optimised, and built so that there are relevant, engaging landing pages for users to land on.
Our Website design approach has been tested and refined over many years and hundreds of Websites, spanning almost every industry imaginable. We start by understanding your business, speak to key stakeholders and dive into your data, including the performance of any existing site.
It’s all about strategy and planning
During strategy, an experienced Web design company strategist collaborates with UX, design, and content specialists to conduct research, identify challenges and opportunities, and make recommendations. At the end of the phase, we present a strategy document that guides the creation of the Website and sets the tone for your project.
Planning is where we identify the site’s technical requirements and specifications and our information architects and UX designers turn strategic direction into a blueprint for the site. The sitemap, which shows the structure and hierarchy of the site’s pages is the first key deliverable, followed by the wireframes, which are low-fidelity, black and white designs that show each page template’s essential structure.
Why being the Web design company Sydney locals can rely is import to us
Design is where the hard work really starts to pay off. We begin with an exploratory. As the name suggests, we explore a range of possibilities with you, getting a feel for how to represent your brand. In the design phase we create full-colour mockups of each template, which build on the wireframes created during planning. We design separately for desktop, mobile, and tablet, optimising every element and interaction for each device.
We write concise and impactful copy to make a story unfold and make pages flow. As a Web design company in Sydney, giving you SEO that resonates with the local market is at front of mind with every site we build so that we create the right pages in the right places. Sitemaps, wireframes, copy, and even design elements are carefully reviewed to ensure they’re discoverable, relevant, and follow SEO best practices.