Wolff has worked with Johnson & Johnson Vision Care for a number of years, developing materials for optometrists to promote ACUVUE Brand Contact Lenses.
Recently, Wolff worked with the ACUVUE team to develop a new brand, ACUcare, which provides support for independent optometrists. Wolff developed the brand name and identity, which has now been globally trademarked.
Wolff developed in-store POS, patient communication pieces and ECP marketing material.
- Johnson & Johnson Vision Care